Keep calm and communicate

As we head towards the unknown in the biggest public health emergency to face the world, there is already one thing you can predict with absolute certainty and that is the need for information. Whether you are a parent wondering whether the schools will stay open, a business-owner needing to find out what government help [...]

Getting started with Instagram

Social media is a great tool for reaching your target audience and sharing your business’ story. Do it well, and you can create a strong connection between you and consumers. Do it badly, and you risk putting off or losing potential customers. So how do you grab attention and keep followers engaged as they scroll [...]